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SOURCE Old Orchard Brands, Inc.
Prizes for the #StayCool Summer Video Contest Include Two Unique $2,500 Family Vacation Packages
SPARTA, Mich., June 12, 2014 /PRNewswire/ -- Old Orchard Brands, a leading fruit juice and beverage company, issues a nationwide challenge today to identify the most ingenious method for staying cool during the hot summer months ahead. The #StayCool Summer contest seeks user-submitted videos that capture the essence of staying "cool" in exchange for prizes that range from free Old Orchard Brands fruit juice to a chance at winning one of two summer getaway vacation packages valued at $2,500.
To view the multimedia assets associated with this release, please click: http://www.multivu.com/players/English/7236051-old-orchard-naturally-sweetened-lemonades-stay-cool-summer-video-contest
The contest, found at www.oldorchard.com/staycool, begins today and continues through July 31, 2014.
The video contest coincides with the launch of two new naturally-sweetened lemonades from Old Orchard, including Strawberry Lemonade and Country Style Lemonade. Made with real lemon juice and naturally sweetened to provide a fresh lemonade-stand quality and taste, Strawberry Lemonade and Country Style Lemonade can be found in the ready-to-drink juice aisle of grocery stores nationwide in 32-ounce and 64-ounce multi-serve bottles. The lemonade is priced at $1.29 and $2.29 respectively.
To enter Old Orchard Brands' #StayCool Summer contest users simply upload a short video (30 seconds or less) on the contest website (or on Facebook at facebook.com/OldOrchard) that demonstrates the ultimate method for staying "cool" – cooling off and/or keeping in style – this summer. Video entries are limited to once daily, but users can submit new videos each day for more chances to win. Videos can be uploaded directly from handset devices, so no third party video hosting is necessary. Simply point, shoot and upload your cool summer moment for a chance to win big!
Two Grand Prize winners will be selected-one by popular vote, the other by a panel of Old Orchard Brands judges. Grand Prize winners will each receive a $2,500 summer vacation getaway. The top-25 most popular entries (by vote) will receive a summer prize kit including free Old Orchard juice.
Guidelines for the #StayCool Summer contest include:
About Old Orchard Brands
Established in 1985, Sparta, Michigan-based Old Orchard Brands is one of the fastest-growing fruit juice brands in the United States. The company offers consumers 40 frozen concentrate flavors and 60 bottled varieties in a range of 100 percent fruit juices and blends, premium and organic juices, fruit juice cocktails and low-sugar fruit juice cocktails. In addition, Old Orchard offers a number of non-juice items including iced coffee and tea beverages from concentrate. The company is known for its innovative and value-added products that target the needs of today's health conscious consumers. For more about Old Orchard, visit www.oldorchard.com.
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